Looking for a complete understanding of your customers' journey in your Magento store? SmartMetrics offers Magento Client & Server-Side Tracking to make sure every interaction is captured—from browsing products to completing a purchase. With robust tracking, you get accurate data that drives smarter marketing decisions and helps grow your business.
What We Do
- Client-Side Tracking Setup: We set up tracking for all on-site interactions, including product views, add-to-cart events, checkouts, and purchases, making sure your Magento store is delivering the insights you need for effective campaign optimization and retargeting.
- Server-Side Tracking Implementation: To ensure data accuracy despite browser restrictions, ad blockers, and privacy regulations, we set up server-side tracking for critical events—so you have consistent data even when client-side tracking faces challenges.
- Full Sales Funnel Tracking: We help you track the entire sales funnel, from the first customer touchpoint to successful checkouts. Understand user behavior, identify drop-off points, and get actionable insights that can boost conversions and optimize the buyer experience.
- Integration with Marketing Platforms: We integrate Magento with Google Ads, Facebook Ads, Google Analytics, and other marketing tools to make sure conversion data is fed back to these platforms—improving bidding strategies and audience targeting for greater return on ad spend.
- Custom Event Tracking: We define and implement custom events specific to your business needs, ensuring you have data on key actions like coupon use, wishlists, product comparisons, and more.
Why Hire Us
Magento’s flexibility can be both a blessing and a challenge, especially when it comes to accurate tracking. At SmartMetrics, we set up a holistic tracking solution that combines client and server-side tracking for reliable data across your Magento store. We make sure your data is clean, complete, and actionable—helping you make the best marketing decisions to grow your business and get a competitive edge.
Ready to Elevate Your Magento Tracking?
Contact SmartMetrics today, and let’s set up the tracking solution you need to optimize your Magento store and boost your conversions.
